John Switzer
Hands-on Revenue Operations leader building AI-powered, signal-forward GTM systems for Series A–C SaaS companies.
The strategy, the architecture, the data layer, the signals, the reporting, the tech stack. Built a production AI pipeline processing 100% of GTM interactions in real time. Not just a plan. The actual thing. 20+ years across SaaS, ecommerce, and digital marketing.
Open to full-time RevOps and GTM Ops roles at Series A–C SaaS companies, and fractional engagements where the foundation still needs to be built.
If that’s what you’re solving for, I’m easy to find.
Areas of Expertise
Revenue Operations
GTM Tech Stack Architecture & Administration
GTM Strategy & Execution
AI-Powered Revenue Intelligence
Sales Process Design & Methodology
Voice of Customer (VOC) Programs
Pipeline Intelligence & GTM Reporting
CRM Architecture & Data Integrity
Revenue Forecasting & Accuracy
GTM Enablement
Stack
Salesforce
Gainsight
Gong
HubSpot
Zendesk
DealHub
Apollo
Salesloft
LinkedIn Sales Navigator
Google Workspace
Looker
Claude API
Gemini API
Google Apps Script
Coefficient
Survicate
AI & Automation
VOC Intelligence Loop
Built on Claude & Gemini APIs — processes 100% of GTM interactions and surfaces real-time alerts and executive trend analysis for deal risk, competitive intel, and product feedback.
Forecast Intelligence
Deployed Gong Forecast for AI-assisted deal interrogation — surfaces deal risk, stakeholder gaps, and forecast integrity issues in real time, replacing static pipeline reviews with a live calling cadence.
GTM Workflow Automation
Custom Slack alerting bots and automated executive reporting built on Google Apps Script — signals reach the right person before they have to go looking.
GTM Reporting Infrastructure
End-to-end revenue lifecycle visibility (Bookings, Pipeline, Win Rate, GRR/NRR, Renewals, Health Scores, Support Activity) — one source of truth for executive and board reporting.
Experience & Education
Ordergroove
VP, Sales & Service Operations (RevOps) · Sr. Director, Professional Services
Subscription commerce SaaS platform powering recurring revenue for enterprise retailers and brands
2018–2026
Web.com
VP / Sr. Director, Professional Services
SaaS-based digital presence and marketing platform serving multi-location businesses and franchise networks at scale
2016–2018
Yodle
Sr. Director / Director, Program Management & Production
SMB digital marketing SaaS platform acquired by Web.com in 2016
2008–2016
Clickitgolf.com
Sr. Marketing Manager
Digital marketing and lead generation services for the golf and hospitality vertical
2006–2008
St. John Fisher University
B.S. Management, Marketing Concentration
Rochester, NY
Tools
AI Job Match & Outreach System
Free · Built on Claude
Reads your job alert emails, scores every role against your profile, and produces a full outreach package for the ones worth pursuing — match analysis, cover letter, target contacts, and Gmail drafts. Setup guide and SOP included.